Monthly Archives: December 2015

Consumer customs: ice cream shopping habits in Taiwan

Ice cream

Knowing what consumers are looking for in their purchases, and how that varies in different situations, is integral to this. By looking at the simple—albeit not very wintry—example of buying ice cream, researchers analyzed the consumer behavior at the heart of this seasonal spending spree.

Celebrating Computer Security Day


Computer Security is one of the digital marketing trends in 2016. I am happy to introduce it, along with Computer Security Day, with an interview of Dr. Lee Gillam, the founding and current Editor-in-Chief of Journal of Cloud Computing: Advances, Systems and Applications, and a researcher at the University of Surrey.


Replicating research from Neuroscience


Replication studies are a vital step in the iterative approach to scientific development and validation. Our Editor, Dr. Thomas Steckler hopes to develop this project into a vital publication outlet.

Materials Research Society Fall day 1

South Meeting House landscape

It’s that time of year again—Materials Research Society Fall Meeting in Boston. SpringerOpen, and our colleagues at Springer, SpringerMaterials, and Nature have lots of stuff going on.